As graphic designer for marketing agency Digital Blue Beagle, I've worked with clients in a variety of industries, from HVAC companies to nonprofits. As much as I love designing logos, websites, and other visual elements, I’m equally passionate about helping organizations develop brand personalities and messaging. Making good looking graphics doesn’t achieve much without a strong foundation and strategy.
That’s why I help lead brand workshops in which we dive deep into business’ target audiences. We articulate not only that core customer’s demographics but also their problems and aspirations. We define how the business is uniquely equipped to solve those problems and transform the customer into a better version of themselves. Once we uncover these details, we work with the business owners to develop clear internal and external communication, all of which guides my design process with strategic focus.
Website redesign: Weatherization Plus
Website redesign: The Crayon Project
Website redesign: Revive Life House
Custom Icon Set
